I liked this quick post by Brian @Fit4Commerce. He includes a list of things you can change/add to your site to prepare for holiday success. I especially liked the tip to check your search data and let your strategy follow it. What are people searching for that they can’t find using your navigational structure? How can you make it easier for site visitors to find what they are looking for?
- 4 Tips to Increase eCommerce Holiday Sales (hubspot.com)
- 9 Must-Read Articles to Boost Your Holiday Retail Sales (smallbizdaily.com)
- 67% of Ecommerce happens on Mobile Devices in India [Unbelievable Numbers?] (trak.in)